Listening initiatives are used to analyse the working environment, for engagement in change, to collect perception about social trends and to target the best strategies. Any form of listening makes use of quantitative and qualitative detection tools which can be integrated with each another.
Working environment surveys are conducted with a view to monitoring employee satisfaction, the perception of management and the Bank, as well as the main current trends. They take place on annual/biennial basis and are anonymous. They involve all colleagues in Italy, with two targets: senior managers, middle and junior managers/professionals, as well as more than 23,000 colleagues in 10 subsidiaries in foreign countries. The online questionnaire is personalised for each Bank, with some of the questions being focused on topics of local interest and it is drawn up in the language of each country.
Forums/blogs are virtual places to make room for free discussion. Their use is tied to specific initiatives and they remain online or a few days. The forums/blogs are anonymous, users can choose to log in with a nickname or with their own name. In 2015 the initiative was carried out for the managers of the Chief Operating Office Area.
Panels are brief anonymous online surveys on specific topics which see the participation of statistically representative groups of colleagues from the Intesa Sanpaolo world; it is a method of inquiry designed exclusively for the top management, the only recipient of the results.
Focus groups (also online) involve a representative sample of colleagues from all company departments and provide the opportunity to exchange views on their professional experiences, their relations with colleagues and managers, the identity of Intesa Sanpaolo and the Business Plan projects. Or else they may concern only part of the employees. The 21 meetings organised in 2015 involved more than 200 colleagues.
Telephone interviews are another listening tool, which involve mainly the Managers of the Bank's structures. In 2015 they concerned 21 Commercial Directors of the Banca dei Territori and 14 Branch Managers.
Ad hoc survey and feedback collection are listening initiatives undertaken with and for the different company departments. In 2015 more than 40 initiatives were carried out.
Colleagues are regularly involved in the collection of ideas or suggestions or are called upon to express their level of satisfaction with top management Web TV interventions.