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| | | | | Our Values | | | We are committed to working together to provide our customers with banking and financial services of excellence, and to activate drivers for the development of the local territories in which we operate. | | Our growth strategy is aimed at creating real, sustainable value from an economic, financial, social and environmental point of view, built on the trust of all the people and entities we deal with, and based on the following values:
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| | 1.Integrity |  |
We pursue our objectives with honesty, propriety and a sense of responsibility, in full and concrete respect of rules and professional ethics and in the spirit of agreements made.
| | | 2. Excellence | |
Our goal is to keep on improving constantly, to look far ahead and anticipate the challenges that lie around the corners, by channelling widespread creativity into innovation and rewarding merit.
| | | 3. Trasparency | |
The commitment to transparency underpins our actions, our communications and our contracts, with a view to enabling all our customers to make informed, independent decisions.
| | | 4. Respect for specific needs | |
Our aim is to combine the benefits of scale with the benefits of local presence, to be a bank that thinks big without losing sight of the individual.
| | | 5. Equity | |
We are committed to eliminating discriminatory practices of all kinds and respecting difference, be it based on gender, age, race, political or trade union affiliation, language or disability.
| | | 6. Worth of the people | |
Respecting the worth of individuals is what guides us in all our actions. Listening and dialogue are the drivers for constantly improving our relationship with all the people we deal with.
| | | 7. Responsible use of resources | |
We aim to make careful use of all resources, promoting practices that optimise the management of resources and minimise waste and ostentation, with emphasis placed on long-term sustainability.
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| |  | | | Last updated 05-02-2010 17:32:00 |
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Our Values